Huge Inc vs Qubstudio: full comparison for 2026
Quick verdict
Qubstudio (4.6/5) edges ahead of Huge Inc (3.6/5) overall. Qubstudio is the better choice for Fintech, logistics, healthcare — MVP to enterprise redesign. Huge Inc is the stronger option for large enterprise brands, big agency mid-restructure. The right choice depends on your project size, budget, and required tech stack.
Huge Inc vs Qubstudio: head-to-head summary
| Criterion | Huge Inc | Qubstudio |
|---|---|---|
| Founded | 1999 | 2006 |
| HQ | Manhattan, NYC, USA (relocated from Brooklyn Oct 2025) | London, UK (Canary Wharf), Ukraine-based delivery team |
| Team size | ~1,240 | 51–200 (company states ~70 creative professionals) |
| Rating | 3.6 / 5 | 4.6 / 5 |
| Primary differentiator | One of the oldest agency names on this list, now rebuilt through a 2024 AEA Investors acquisition and Hero Digital merger | Currently Clutch's #1-ranked UX/UI agency worldwide for 2026, with Red Dot Design Award recognition layered on top |
| Pricing model | Project-based, retainer | Fixed project, dedicated team |
| Min. engagement | Not published | $15K (per company website; independently unverifiable) |
| Primary tech stack | Figma, Adobe Creative Suite, React | Figma, Sketch, Webflow |
| Industries served | Enterprise transformation, Consumer products | Financial services / fintech, Healthcare |
Huge Inc vs Qubstudio: overview
Huge Inc
Huge started in Brooklyn in 1999 under founders David Skokna, Sasha Kirovski, Gene Liebel, and Aaron Shapiro, and spent most of its history inside Interpublic Group. That changed in December 2024, when private equity firm AEA Investors bought the agency and merged it with Hero Digital; Huge then relocated its HQ to Manhattan in October 2025. Post-merger headcount runs around 1,240 people, and — like most agencies at this scale — engagement sizes aren't published, following large-agency norms instead of a fixed rate card.
Qubstudio
Qubstudio's founding year sits somewhere around 2006 or 2007 depending on the source, but its current standing is unambiguous: Clutch ranked it the #1 UX/UI agency of 2026 across 90+ reviews. The studio runs from London's Canary Wharf with delivery handled by a Ukraine-based team, and states roughly 70 creative professionals inside a broader 51–200 employee band reported by directories. Red Dot Design Award and UX Design Awards recognition back up the Clutch ranking, and client work spans fintech, logistics, healthcare, and EdTech.
Services and capabilities: Huge Inc vs Qubstudio
| Capability | Huge Inc | Qubstudio |
|---|---|---|
| Product design | ✓ | ✓ |
| UX research | ✓ | ✓ |
| Branding | ✓ | ✗ |
| Web development | ✓ | ✗ |
| Mobile development | ✗ | ✗ |
| Design systems | ✗ | ✗ |
Tech stack comparison: Huge Inc vs Qubstudio
| Framework / platform | Huge Inc | Qubstudio |
|---|---|---|
| Figma | ✓ | ✓ |
| Webflow | ✓ | ✓ |
| React | ✓ | ✓ |
| Framer | N/A | N/A |
| Adobe Creative Suite | ✓ | N/A |
| Design systems/Storybook | N/A | N/A |
| After Effects | N/A | N/A |
Pricing comparison: Huge Inc vs Qubstudio
| Criterion | Huge Inc | Qubstudio |
|---|---|---|
| Minimum engagement | Not published | $15K (per company website; independently unverifiable) |
| Engagement models | Fixed project, Retainer | Fixed project, Dedicated team |
| Rate transparency | Minimum disclosed | Minimum disclosed |
| Price tier | Mid-market | Accessible |
Target audience comparison: Huge Inc vs Qubstudio
| Dimension | Huge Inc | Qubstudio |
|---|---|---|
| Best company size | Startup to mid-market | Startup to mid-market |
| Best industries | Enterprise transformation, Consumer products | Financial services / fintech, Healthcare |
| Best use cases | Enterprise brand and digital product redesign, Large-scale web platform modernization | Fintech MVP launch design, Logistics platform UX overhaul |
| Typical project type | Fixed project | Fixed project |
Huge Inc vs Qubstudio: pros and cons
| Huge Inc | |
|---|---|
| + | 26 years of enterprise digital design history and case studies |
| + | Post-merger headcount (~1,240) supports significant delivery capacity |
| + | Service range spans brand, product, and web design and development |
| + | The Hero Digital merger adds capabilities beyond the original Huge offering |
| - | Sold to private equity firm AEA Investors in December 2024 and merged with Hero Digital — a structural change still settling |
| - | Long tenure inside Interpublic Group followed by a 2024 sale means less continuity than an independent studio |
| - | Engagement sizes aren't published, complicating budget planning for smaller teams |
| Qubstudio | |
|---|---|
| + | Currently ranked #1 UX/UI agency on Clutch's 2026 rankings across 90+ reviews |
| + | Red Dot Design Award and UX Design Awards recognition independently verify design quality |
| + | Nearly two decades of operation with a stable London HQ and Ukraine delivery team |
| + | Covers everything from new MVPs to enterprise digital transformation |
| - | Founding year is disputed between sources (2006 vs. 2007) — treated as approximate |
| - | Ukraine-based delivery team carries the same regional-continuity considerations as other Ukraine-rooted studios |
| - | The 51–200 directory band is wide; the company's own ~70 figure is more precise but self-reported |
Who should choose Huge Inc?
A typical fit: enterprise brand and digital product redesign.
One of the oldest agency names on this list, now rebuilt through a 2024 AEA Investors acquisition and Hero Digital merger. Minimum engagement starts at Not published. Works best with clients in Enterprise transformation, Consumer products.
Who should choose Qubstudio?
A typical fit: fintech MVP launch design.
Currently Clutch's #1-ranked UX/UI agency worldwide for 2026, with Red Dot Design Award recognition layered on top. Minimum engagement starts at $15K (per company website; independently unverifiable). Works best with clients in Financial services / fintech, Healthcare.
Decision matrix: Huge Inc vs Qubstudio
| Your situation | Recommended choice |
|---|---|
| You need full-ownership delivery on a defined project scope | Huge Inc |
| You need a large dedicated team for an ongoing programme | Qubstudio |
| Your budget is at the lower end | Compare: Huge Inc (Not published) vs Qubstudio ($15K (per company website; independently unverifiable)) |
| You need specialist depth in a specific vertical | Huge Inc |
| You need staff augmentation or team extension | Neither; consider alternatives that offer staff aug |
| You need consulting before committing to a build | Both may offer discovery engagements |
Use case fit: Huge Inc vs Qubstudio
| Use case | Huge Inc fit | Qubstudio fit | Winner |
|---|---|---|---|
| Enterprise brand and digital product redesign | Strong | Strong | Both equally |
| Large-scale web platform modernization | Strong | Limited | Huge Inc |
| Fintech MVP launch design | Limited | Strong | Qubstudio |
| Logistics platform UX overhaul | Limited | Strong | Qubstudio |
| Fixed-price product build | Limited | Limited | Both equally |
| Dedicated design team augmentation | Limited | Limited | Both equally |
Verdict: Huge Inc vs Qubstudio
Qubstudio (4.6/5) is the stronger overall choice for most Product Design projects. Currently Clutch's #1-ranked UX/UI agency worldwide for 2026, with Red Dot Design Award recognition layered on top.
Huge Inc (3.6/5) is worth a look if you need large-scale web platform modernization. If your situation matches that, Huge Inc is a competitive option.
Related comparisons
Huge Inc vs Qubstudio FAQ
Is Huge Inc better than Qubstudio?
Qubstudio (4.6/5) scores higher overall, but "better" depends on your use case. Huge Inc's strongest advantage: 26 years of enterprise digital design history and case studies. Qubstudio's strongest advantage: currently ranked #1 UX/UI agency on Clutch's 2026 rankings across 90+ reviews.
How do Huge Inc and Qubstudio differ in pricing?
Huge Inc uses project-based, retainer pricing with a minimum engagement of Not published. Qubstudio uses fixed project, dedicated team pricing with a minimum engagement of $15K (per company website; independently unverifiable). Neither firm publishes a full rate card; a discovery call is required for project-specific quotes.
Which is better for enterprise: Huge Inc or Qubstudio?
Qubstudio is the larger team and typically the better enterprise-scale choice. For very large programmes, verify team size and compliance coverage directly with each agency before shortlisting.
What are the main differences between Huge Inc and Qubstudio?
Huge Inc's primary differentiator is: one of the oldest agency names on this list, now rebuilt through a 2024 AEA Investors acquisition and Hero Digital merger. Qubstudio's primary differentiator is: currently Clutch's #1-ranked UX/UI agency worldwide for 2026, with Red Dot Design Award recognition layered on top. They also differ in team size (~1,240 vs 51–200 (company states ~70 creative professionals)), minimum engagement (Not published vs $15K (per company website; independently unverifiable)), and primary industries served (Enterprise transformation, Consumer products vs Financial services / fintech, Healthcare).
Verify all details directly with each agency before making a decision.